THE INFORMED CHIROPRACTOR GatheringÂ
The Communication Extravaganza
December 5th, 2026, 9 am - 5 pm at the Delta Hotel by Marriott Toronto Airport and Convention Centre.Â
 Pre-Sales Special for first 10 2 Presale spots left
Â
Join us at The Gathering: The Communication Extravaganza and step into a different kind of seminar experience. This isn’t about scripts, surface-level strategies, or trying to say things better. This is about learning how to be different in your communication so your patients can actually feel it.
Led by Dr. Don MacDonald and Brandi MacDonald, this event brings together chiropractic, Polyvagal Theory, the neuroscience of decision-making, and real-world communication. in a way that is practical, grounded, and immediately usable. You will learn how to create safety, build trust, and deliver your message with clarity and certainty, without overexplaining or second-guessing yourself.
This is where chiropractors and their teams come to align. To move from talking at patients to truly connecting with them. You will leave with a clear, personalized approach to communication that fits your practice, strengthens your team, and changes the way your patients experience your care, starting the very next visit.
For Chiropractors and Teams Ready to Work Through a Nervous System Lens
Turn Everyday Conversations Into Regulation, Trust, and Retention
If you’re a chiropractor who knows chiropractic is about more than just pain…
If you understand the power of the nervous system, but struggle to consistently communicate it in a way patients actually get…
If you want your team to feel more confident, more connected, and fully aligned in how they show up every day…
Then, The Gathering is where that shift happens.
WHY YOU NEED TO BE IN THE ROOM...
The people walking into your practice today are not the same as they were a few years ago. They’re more overwhelmed, more guarded, and more disconnected from their bodies than ever before. Many are operating in a constant state of stress, even if they don’t realize it.
You’re not just working with spines anymore. You’re working with nervous systems that are struggling to feel safe. People don't need more information; they have it at their fingertips. They need MORE experience and relevancy.
And that changes everything.
It takes a different level of awareness to connect with patients today. More presence. More intention. A deeper understanding of what their nervous system is actually doing in front of you.
The old way of communicating chiropractic isn’t landing like it used to.
If you want your care to truly reach people, if you want better connection, stronger retention, and more meaningful outcomes, then your communication has to evolve.
That’s exactly what we’re going to help you do in this room.
YOUR HOSTS
Dr. Don and Brandi MacDonald
Dr. Don and Brandi MacDonald are a husband-and-wife team who have spent over two decades helping chiropractors create practices that actually work in today’s world.
Dr. Don is a practicing chiropractor in Edmonton, Alberta, and Brandi, a former social worker, has worked alongside him in a high-volume clinic for nearly 28 years. Together, they bring a rare combination of clinical experience, communication mastery, and nervous system awareness into everything they teach.
Their work is grounded in a Polyvagal-informed, salutogenic nervous system forward approach to chiropractic, helping doctors and their teams create deeper connections, clearer communication, and more consistent results in practice. Through their mentorship programs, online trainings, and live events around the world, they have guided hundreds of chiropractors to practice with more confidence, clarity, and ease.
They don’t teach theory. They teach what they live every day in practice.
It is that lived experience that makes them different. They are mentors, NOT experts, formulating thousands of hours of experience into simple step-by-step communication and clinical certainty.Â
Â
00
DAYS
00
HOURS
00
MINS
00
SECS
WHAT IS ALL THE FUSS?
Benefits of attending!
A Clear Understanding of Why Communication Breaks Down
You’ll finally see why patients don’t always “get it,” why they hesitate, and why even your best explanations sometimes fall flat.
Not because you’re saying the wrong thing, but because of the state they’re in when they hear it.
A Simple, Practical Framework for Communicating Through a Nervous System Lens
Learn how to shift from overexplaining and hoping something lands…
to communicating in a way that creates safety, clarity, and trust from the first interaction.
This is not about scripts.
This is about knowing what to say, when to say it, and how to say it so it actually connects.
Real-World Communication Tools You Can Use Immediately
From first visits, to reports, to day-to-day interactions, you’ll learn how to guide conversations instead of chasing them.
You’ll leave with tools that make your communication feel more natural, more effective, and far less exhausting.
A Deeper Understanding of the Adjustment as a Communication Experience
You’ll start to see the adjustment differently.
Not just as a physical input, but as part of an ongoing conversation with the nervous system.
Before, during, and after the adjustment, you’ll learn how to amplify safety, connection, and regulation.
Confidence in Handling the Conversations You’ve Been Avoiding
Money. Commitment. Missed visits. Skeptical patients.
Instead of trying to “win” these conversations, you’ll learn how to anticipate them. And get in front of hard conversations. When this happens, people feel less confrontational and more collaborative.Â
THE INFORMED CHIROPRACTOR GATHERING
Join us at "The Delta Hotel by Marriot Toronto Airport and Conference Centre" for this unique opportunity.  This isn’t just another seminar. This transformational day will help you unlock your practice's next level of impact.
Secure your spot now for you and your team. Our events are small, so spots will run out.
PLEASE NOTE THE NO REFUND POLICY. PLAN ACCORDINGLY
DOCTOR and Chiropractic Assistant Presales Discount for first 10 to Register
$399
CANADIAN DOLLARS
REGISTER NOWPlease Plan Carefully. We Keep these Events Small So There Will Be NO REFUNDS or TRANSFERSÂ
If you have a team of 4 or larger, contact us for a group discount.
